Tag: advertising campaign
Jaguar Land Rover Cuts Ties With Ad Agency After 'Woke' Rebrand Backfires and Sales Plunge
Posted by Cassius Montgomery in Business
2Jul
Jaguar Land Rover has dropped their ad agency after a 'woke' rebranding campaign was linked to a drastic sales drop. The company’s move signals a shift back towards traditional branding as it faces challenges in a changing auto industry.
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